Sabor Latino: Latino Trends Focus May 13-14 in Pasadena/Los Angeles
Sabor Latino, the food industry trade show, announces Wells Fargo Bank as presenting sponsor. Sabor Latino, set for May 13 and 14, 2014, 11am-5pm, at the Pasadena Convention Center, in the Los Angeles market, is a new trade show and symposium filling a void for an exclusive Latino trends focused marketplace for grocers, restaurateurs, schools, hotels and foodservice professionals to engage with Latino and non-Latino food products manufacturers, suppliers and services wishing to tap this lucrative market.
“Wells Fargo Bank is honored to be the presenting sponsor of Sabor Latino, ¡El Show Que Vale La Pena! It is our pleasure to be partnering with this premier Latin food business event featuring businesses, many of which have been long term customers. We look forward to a very successful trade show and continuing to support this community as a resource and financial partner,” said Patty Juarez, Wells Fargo Senior Vice President of Commercial Banking in Orange County.
“Wells Fargo recognizes the importance of Latino businesses for a economically healthy America,” says Lilly Rocha, Sabor Latino Producer. “Latinas are leading all other groups in starting and expanding businesses and many of those are in the food industry. Financial services such as those offered by Wells Fargo are essential for growing this sector.”
Additional sponsors and exhibitors participating are: Happy Family Brands, Flatout, KIshé, Goya Foods, Ducal, Island Pacific Supermarkets, Los Angeles Produce Market Association, Food Industry Business Roundtable, Proméxico and El Clasificado.
With the tagline, “El Show Que Vale la Pena,” “The Show That Matters”, Sabor Latino aims to be the trade show that brings together authenticity and innovation to promote a successful industry where consumer health matters. Sabor Latino is produced by two Latina entrepreneurs committed to the sustainable growth of the food industry and the well being of the Latino community. Lilly Rocha of Space67Productions, based in Long Beach, and Oralia Michel, of Omágen Inc., in Los Angeles, have a combined over 35 years experience in trade shows and expos in the Hispanic and international markets.
For further information contact: Lilly Rocha at 925-212-4016, lilly@saborlatinofoodshow.com, or visit www.saborlatinofoodshow.com.
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