Sunday, July 20 – 1:30 to 4:00 pm – Concourse Hall 151 – L.A. Convention Center
Los Angeles, CA — Media entrepreneur and founder of The Adelante Movementfor Latina empowerment, Nely Galán will host The Adelante Movement workshop, presented by Coca-Cola, as part of the 2014 NCLR (National Council of La Raza) Annual Conference. The workshop kicks-off with: A Conversation with Sheryl Sandberg, Chief Operating Officer of Facebook, author of “Lean In,” and founder of LeanIn.Org. Sandberg and Galán will discuss the ways gender and racial biases hold us back and how we can work together to create a more equal world.
The conversation is followed by Latina Entrepreneurship in The Digital Age, a presentation from top Latina executives at major tech companies: Eliana Murillo (Google/YouTube); Adrianna Samaniego (Google); Nuria Santamaría (Twitter); Francesca “Cesi” de Quesada Covey (Facebook) and Myrna Soto (Comcast). These technology experts will lead sessions on building your own website, using social media to promote your business or personal brand, how to use Twitter, Vine, Google, YouTube, Facebook and Instagram to get your message out as well as how to protect your information with the latest internet security techniques. They will share the secrets of how to use technology to grow your business.
In addition, the workshop will profile three Latino internet stars who are using social media to build their brands and create successful online businesses: Kathy Cano-Murillo, founder of www.CraftyChica.com; Giahda Aguirre de Carcel, who has successfully funded her docu-series on Kickstarter and Rudy Mancuso, Vine superstar with over 4.9 million followers.
The workshop is invitation-only and takes place Sunday, July 20 at 1:30-4:00 pm at the L.A. Convention Center, 1201 S. Figueroa Street, Los Angeles, CA 90015. Register here: http://theadelantemovement.com/register720/ Admission to The Adelante Movement workshop also includes access to the National Latino Family Expo.
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