Noticiero Telemundo 52 Buenos Dias Los Angeles is Fastest-Growing Local News Program Among Adults 18-49 and Adults 18-34
Los Angeles, CA – Telemundo 52 / KVEA’s Noticiero Telemundo 52 at 6pm finished November sweeps as the third most watched local newscast in its time period, regardless of language, among adults 18-49 and adults 25-54, outperforming English-language stations, according to Nielsen data. In addition, Noticiero Telemundo 52 Buenos Dias Los Angeles experienced exceptional triple-digit growth book-to-book and year-to-year among adults 18-49 and adults 18-34 (+200%) to become the fastest-growing local news program in its time period. Furthermore, the station’s news properties finished the sweeps period with extraordinary double and triple-digit book-to-book and year-to-year growth across key demos.
Noticiero Telemundo 52 Buenos Dias Los Angeles (Monday-Friday 6am) experienced triple-digit book-to-book and year-to-year gains among adults 18-49 and adults 18-34 (+200%) to become the fastest-growing local news program in its time period. It has a significant share of Spanish-language viewing with 30% share among adults 18-49; 43% share among adults 18-34 and 28% share among adults 25-54.
Noticiero Telemundo 52 at 6pm (Monday to Friday 6pm) was the 3rd most watched newscast in its time period, regardless of language, in the adult 18-49 and adult 25-54 demos, outperformingEnglish-language stations including KCBS and KTLA. It has experienced double-digit growth both book-to-book and year-to-year among adults 18-49 (+67%) and year-to-year has doubled its adult 25-54 rating in its time period
Source: Nielsen NSI Live+SD
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